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Standalone product, 600 AED Crafted by a senior strategist

Your Instagram,audited.

A 15 to 18 page personalised audit, crafted by a senior strategist for your concept, your market, your goals. No template, no automation, no junior team. Delivered in 48 business hours.

600 AED
Delivered within 48 business hours
Secure payment via Stripe
Book your audit → Talk first
The problem

You sense it,but you can't see it.

Your Instagram should be your strongest silent salesperson. In the UAE and GCC, where customers discover cafés and restaurants through their feed before walking in, a weak presence is a daily loss of revenue.

You feel something is off, the engagement, the visuals, the message, the positioning. But you don't know exactly what to fix, or what to prioritise. You don't need more content. You need clarity.

Inside the audit

What youactually get.

A diagnosis you can act on Monday morning, not a generic report you skim and forget.

Account Diagnosis

Bio, link in bio, highlights, story structure, profile clarity. The first impression your account makes on a UAE/GCC customer in 3 seconds.

Positioning & Brand Voice

Who you talk to, how you sound, what makes you different in the UAE/GCC F&B landscape. Strategic positioning beyond aesthetic.

Visual Identity & Feed

Feed cohesion, visual signature, photo and video quality, brand consistency. What works, what dilutes your image.

Content Strategy

Content pillars, formats, posting rhythm, storytelling angle. A custom strategy aligned with your concept and your audience.

Performance Analysis

Engagement rate, reach patterns, top performing content, growth signals. What the numbers actually mean for your business.

Caption & Copywriting

How you write, what you say, hooks, calls to action. English and Arabic copy review when relevant for your market.

Competitive Landscape

How relevant UAE/GCC F&B brands position themselves on Instagram. Gaps and opportunities you can claim.

Actionable Growth Plan

A prioritised list of recommendations, ranked by effort and impact, that you can implement immediately, with or without us.

Executive Summary

A one page recap of the verdict, scoring, and top 3 priorities. Screenshotable, shareable with your team, ready to act on.

The deliverable

A real document.Not a checklist.

A personalised PDF designed and written by a senior strategist, not generated by software. Every page references your account, your concept, your competitors. Built to be read on mobile, shared on WhatsApp, and acted on immediately.

Length 15 to 18 pages Personalised content, no template.
Delivery 48 business hours From payment confirmation, Monday to Friday.
Format PDF, A4 Mobile readable, print ready.
Language English French on request, Arabic content reviewed.
Who it's for

Built forF&B brands.

Cafés, restaurants and food brands across UAE and GCC.

Situation 01

Pre-opening

You are opening soon. You want to launch with a clear strategy, not improvise after week one. The audit becomes your launch blueprint, even without an existing account.

Situation 02

Existing presence, weak results

Your account exists but underperforms. Inconsistent content, weak engagement, blurred positioning. You know it's not working and you want a clear path forward.

Situation 03

Ready to scale

You have traction, you want to take it to the next level. The audit identifies the strategic levers to move from "doing well" to "category reference".

How it works

From paymentto delivery.

01

Payment

Secure Stripe payment, 600 AED. Instant email confirmation.

2 minutes
02

Brand Intake

A short 10-question form about your concept, market and goals.

10 minutes
03

Audit Production

Your account, market and competitors analysed, then written up.

48 business hours
04

Delivery

Your PDF audit lands in your inbox. Yours to keep, share, act on.

By email
Once your audit is delivered

Audit delivered.What's next?

Path 01

Implement it yourself

Take the audit, work it into your own pipeline, with your team or another agency.

Path 02

Book a discovery call

A free 30-minute conversation to explore a potential collaboration with Grindly.

Path 03

Move forward with Grindly

A monthly package aligned with the priorities identified, Starter to Partnership.

The audit is yours to keep, regardless of what happens next. No subscription, no obligation, no automatic enrolment.

Sarah, Founder and Strategist of Grindly Agency
Who crafts your audit

Personally.Every time.

Every Grindly audit is the work of Sarah, Founder and Strategist. No junior team. No account manager. No automation. The same person who reads your brief is the one who writes your report.

12 years in marketing and communications, across Europe, North Africa and the Middle East. Brand work with Carrefour, Danone, McDonald's, Accor and Nespresso. Also active as a food content creator collaborating with cafés, restaurants and F&B brands. A boutique approach by design, premium by intention.

Background 12 years in brand & marketing Europe, North Africa, Middle East
Specialisation F&B, UAE & GCC Cafés, restaurants, food brands
Brand experience Carrefour, Danone, McDonald's, Accor, Nespresso Marketing & content collaborations
Common questions

Asked,answered.

If your question is not here, send us a message on WhatsApp or book a discovery call.

A personalised audit report of 15 to 18 pages, delivered as a PDF. It includes a full diagnosis of your Instagram presence, your positioning in the UAE/GCC F&B market, your visual identity, your content strategy and a concrete growth plan. Every page is written specifically for your brand, no template, no generic content.

Free tools give you data. We give you direction. Free tools pull engagement rates and follower counts. Our audit interprets what those numbers mean for an F&B brand in the UAE, identifies the strategic gaps, and tells you precisely what to fix and how. Every audit is the work of a senior strategist, not a software output.

No. The audit is a complete and standalone product. You receive the full report, you keep it, and you decide what to do next. If you want to implement the recommendations yourself, with your team or with another agency, the audit remains useful. There is no pressure, no automatic enrolment, no obligation.

48 business hours from the moment payment is confirmed and you have completed the short intake form. Business days are Monday to Friday. Audits paid on a Thursday or Friday are delivered the following Monday or Tuesday.

English by default. French on request, at no additional cost. We can also analyse Arabic content and incorporate Arabic copywriting recommendations when relevant for the UAE/GCC market.

Yes. Grindly Agency is a boutique social media agency specialised in F&B for cafés, restaurants and food brands across UAE and GCC. Every audit factors in local cultural codes, seasonality (Ramadan, summer slow season, peak tourism), competitive landscape and platform behaviour specific to the region.

Pre-opening is the ideal moment to work with us. The audit becomes a launch blueprint. We analyse your concept, your competitive landscape, your target audience and we deliver a full pre-launch strategy. You open with intention, not with improvisation.

Sarah, Founder and Strategist of Grindly Agency, personally crafts every audit. 12 years of marketing and communications experience in Europe, North Africa and Middle East, including brand work for Carrefour, Danone, McDonald's, Accor and Nespresso. Also active as a food content creator collaborating with cafés, restaurants and F&B brands. No junior team, no account manager, no automation.

Ready when you are

Start withan audit.

600 AED. Delivered in 48 business hours. Crafted personally by a senior strategist. The first concrete step toward an Instagram that actually works for your F&B brand.

Book your audit → Talk first
Secure payment via Stripe 48 business hours delivery Founder-led